AI Insights · Timothy · December 2023
Top 5 Social Apps on Android in Ghana Q4 2023
In Q4 2023, Ghana's top social apps on Android showed varied performance in downloads and active users. TikTok Lite and Facebook Lite led in downloads, while TikTok and Facebook saw consistent user engagement.
In Q4 2023, the performance of the top 5 social apps on the Android platform in Ghana showcased diverse trends in downloads and active user engagement. Data from Sensor Tower provides a detailed look at these trends.
TikTok Lite - Save Data experienced significant fluctuations in weekly downloads, peaking at 89.3K in early October and closing the quarter with 63.9K in the last week of December. The app's weekly active users showed a slight decline from 2M to 1.9M throughout the quarter.
Facebook Lite maintained stable weekly download numbers, with a notable increase to 64.6K in mid-December. The app's weekly active users remained relatively constant, averaging around 3.4M.
TikTok saw a gradual increase in weekly revenue, peaking at approximately $2.7K in mid-December. Weekly downloads fluctuated, reaching a high of 45.5K in late October. Active users remained steady around 1.9M throughout the quarter.
Facebook showed modest weekly revenue, peaking at $199 in the last week of December. Weekly downloads were consistent, with a peak of 26.1K in mid-December. Active users averaged around 3.6M, with minor fluctuations.
Status Saver - Video Saver had steady weekly downloads, peaking at 26.3K in late October. Active users saw a gradual increase, reaching 309.8K in mid-December.
For more detailed insights, visit Sensor Tower.